Thousands of People Gathered in Australia to Say 'Wow' Like Owen Wilson


By Cait Munro ·
Photo: Getty Images

Take a break from all the terrifying stuff likely dominating your newsfeed and enjoy this bizarre and kind of heartwarming pop cultural moment for a sec. Yesterday in Australia, thousands of people gathered together to say the word "wow" like actor Owen Wilson does. That's right. Wow! Wow. Organized by Nicolas Zoumboulis, who also runs the Wilson-themed Facebook group Owen Wilson Wowposting, the event took place in Melbourne's Federation Square and included a “hype speech” with warm-up “wows,” which took place at 6 p.m., followed by a “massive group wow” at 6:15. Attendees carried signs that read "live, love, wow" and wow-ed into megaphones for maximum impact

"Ultimately I just really want to put some ‘positive energy,’ as Owen likes to say, out into the world,” Zoumboulis told the Independent. “If I can remind people that this world we are lucky to inhabit is beautiful, and to embrace that like Owen does in his movies by saying ‘wow,’ then I’ll be happy.”

While Wilson wowing has emerged as an internet joke in recent years, if up until this moment, you were unaware that the actor has a distinct way of pronouncing the word, you're not alone. However, upon watching the compilation below, which features clips from classic Wilson fare like Wedding CrashersZoolanderThe Royal Tenenbaums, Bottle Rocket and Meet The Parents, you will see that, indeed, dude says 'wow' super weird. He also, apparently, says it in, like, every movie he's ever been in. 

Apparently, it's such a thing that Wilson himself is aware of the phenomenon. "You just kind of laugh, I guess," he told Entertainment Weekly last year. “Sometimes people will come up and imitate me to me, and I just kind of have to sit there with a forced smile and say, ‘That’s good! That’s very good!'" But when asked on The Ellen Show about his distinctive speech patterns, Wilson simply responded with a resounding "wow." Because, really, what more is there to say? 

Cait Munro is a freelance writer, editor, and digital content creator who obsesses about art, fashion, entertainment, and culture both pop and otherwise. Her work has appeared on Vice, New York Magazine, Artnet News, xoJane, BULLETT, and elsewhere.

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