Things like Pokémon Go.
Or things like Fashion Week.
And especially things like New York Fashion Week: Pokémon Go (™ pending), where we’re mashing up NYFW: Men’s with Pokémon Go to help guide you through these so-hot-right-now times.
Blame it on the fact that the entire world has been playing too much of this curious augmented-reality game or that we’ve just grown tired of the usual Fashion Week rigmarole—yes, sleep deprivation probably was a factor—but we’ve devised our own version of the LARP-y app in terms of NYFW: Men’s. Charizard-torialist. Frazzled-PR-mander. Yeah, we’re gonna catch ’em all.
Catch It: Snapping photos of off-duty models.
Catch It: Pacing in front of Clarkson Square for hours.
Catch It: Instagramming every last damn thing it’s wearing this week.
Catch It: At the show entrance, clipboard in hand.
Catch It: Sitting on famous parent’s lap, front row.
Catch It: Scoffing at being bumped to second row for a celeb’s kid.
Catch It: Also scoffing. Or at a smaller-name show, trying to play A-lister.
Catch It: Looking well-dressed and mysteriously important.
Catch It: Still clinging to double monks and way-too-hot-to-be-wearing Italian suiting.