You look like you’re probably into a little leather.

Wow. Hang on. That came out kind of wildly creepy. Okay.

It’s just that there’s some good clothes from a new LA-based line called THE/END, and their leather jacket will still look great on you in 50 years, and everything’s now quietly available at American Rag.

So we just thought we should talk about it real quick.

Go into American Rag now, and what you’ll find is a sort of coming-attractions preview—the first taste of the whole line that’s launching later this year. You’ll see a table. It’ll have some faded-looking T-shirts. You’ll think about how good you’d look in a gray one while getting your car washed or buying some kale or sitting in a coffee shop revising your script while pretending not to think about how you’re looking sitting there in your gray T-shirt.

And that’s all fine and good. A person needs some reliable T-shirts in Los Angeles—they’re as important as stubble and SAG cards. But then, near those tees, you’ll see the sturdy, unadorned-in-a-really-good-way leather jacket. The kind that will never look dated—unless leather one day becomes some type of weird relic like spandex or lamé.

But... no. That won’t happen. Not ever. James Dean was never photographed hanging out in lamé.

That we know about.