Steven Alan

Shirt Thing

Steven Alan Invades Robertson Boulevard

As a protector of our fair city, you consider it your duty to monitor the formation of all new empires.

So look alive as the new Steven Alan shop quietly invades Robertson Boulevard, the first of three L.A. outposts set to open in 2008.

You've likely seen the slim, rumpled shirts—often striped or plaid, looking subtly lived-in, even when new—situated in Fred Segal like beacons of reason amid the more ridiculous gear. Inside the label's rustic-minimalist new store, you'll find more well-cut, wearable staples that bridge the gap between white T and black tie. You'll want to seek out the jackets, skinny-but-not-too-skinny ties and suits that are crisp but casual enough to wear with your favorite pair of broken-in sneakers. (Best-dressed always—even at a barbecue.)

Take a look inside the glass case for vintage cufflinks and watches, and pay mind to the cozy courtyard out back, where you might tip one back at a store event soon.

Think of it as your duty.


Steven Alan
638 N. Robertson Blvd
(between Santa Monica and Melrose)
West Hollywood
West Hollywood, CA, 90069

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