The stakes have never been higher for Zinburger (left) and True Food Kitchen.
See, the former is a casual new patty factory that opened on Lenox Square’s perimeter today. And the latter is another casual new spot that’s opening a few steps away next Tuesday.
You can probably see why breaking them down tale-of-the-tape-style just makes so much sense.
Zinburger: In the back: a giant mural of blue skies, green pastures and cows. In the front: a giant patio with just blue skies. You hope.
True Food Kitchen: It’s a little dimmer in here. A little sexier. The ceiling’s made of hardwood. The chairs are made of recycled soda bottles. There’s also a patio.
Edge: True Food Kitchen. Come on, soda bottle chairs?
Zinburger: Serious Angus beef burgers like The Ringer with applewood-smoked bacon, onion rings and pepper jack.
True Food Kitchen: Burgers accompanied by words like “grass-fed” and “quinoa.”
Edge: Zinburger. Healthy is good, but so are onion rings.
Zinburger: Crème brûlée shakes. Eight draft beers. Bacon Bloodys.
True Food Kitchen: The Hangover RX with coconut water, pineapple and orange juice.
Edge: Push. Never bite the hand that hydrates you.