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New York Home > Nightlife > Hoppy Place

Published October 15, 2013

Hoppy Place
Midtown’s Great New Beer Bar

Draft-beer rocket science. Nature. Friendly Irish guys. Pink eggs. Sports.

Consider tonight planned...

Welcome to The Jeffrey, a two-sided Midtown watering hole with lots of beer and beer-friendly food, now open in the shadow of the Queensboro Bridge.

So you find yourself in Midtown after a long day of not drinking beer. You think, “You know what sounds great right now? Beer.” And you walk in here, and it’s like a glorious mirage—a long, copper-topped bar with a bunch of raw wood and stools everywhere. But mostly, beer. Thirty ever-changing taps of it from a machine that looks like a NASA product.

For fortification: red beet deviled eggs and, soon, a waffle BLT. Stuff to serve as a nice, fluffy pillow for pints of Evil Twin Yang and Green Flash Hop Head Red. For entertainment: there are flat-screens, most likely playing some form of competitive athletics.

At this point you’ve summoned some fellow beer enjoyers to join you in the spacious backyard. Which A) exists and B) contains precious vestiges of 2013’s backyard season. Before you go, visit the second bar, around the bend from the first. It’s a growler station that’ll have coffee in the mornings.

And the circle of life continues.
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Photo: Oleg March

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